Communicating With Your Nonprofit’s Supporters During Times of Unease
By Julia Schroeder Marketing & Nonprofit Account Coordinator Big Buzz Idea Group Change is inevitable for any nonprofit or business, just as people experience times of uncertainty in their own lives. Someone may pass away or lose a job they were counting on to pay the bills. A nonprofit organization may need to dissolve due to a lack of resources or difficulty keeping its supporters engaged. When sudden change occurs – perhaps a loss in major funding or a board member decides to leave before their term is up – the organization may need to scramble to put all the...