By Melissa Lagowski Big Buzz Idea Group Founder/CEO/Queen Bee With all the tasks that are on your to-do list, how often are you able to take a step back and think strategically about where the association is headed and what you hope to accomplish? Too often, nonprofit leaders are rushed for time, so to meet all the demands on their time, they wash, rinse and repeat yearend planning documents without much consideration. But if you keep doing what you have always done, you will get what you have always gotten. According to the National Center on Charitable Statistics, more than...
By Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group The times we are in are certainly uncertain. Looking back a year ago, most event planners thought we would be back to in-person events and that virtual events would be a thing of the past. But the reality is that with Covid variants surfacing and the general population having an extremely wide range of what they are or aren’t comfortable with, nonprofits today are being forced to choose which type of event they want to plan for next year. Many of our association clients found that a portion of their members...
By Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group For decades, events have been the lifeblood of nonprofits and associations. Then suddenly, March 2020 struck, and the event industry was about to begin a revolution unlike anything it had previously seen. We thought it might last for a few weeks or a few months, but now the months have flown by and the new normal is here. It is obvious that there are some important lessons that you will want to hold onto for the foreseeable future when it comes to event planning. Risk Versus Reward Events have always had...
