By Terri Champelli Sales and Business Development Let’s be real. This term has been thrown about in all walks of life for years, with the intent of requesting your audience to, in essence, cut the crap. In interpersonal skills and relations, it is important to be real. For your friends, family, neighbors, this is a given. In sales, it should be no different. Here, we are using this term to guide authentic connection as a pathway to meeting your clients’ needs and finding new referrals along the way. It is important to not look at this as a strategy but...
By: Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group COVID-19 has wreaked havoc with nonprofit organizations this year, and many organizations have been forced to cancel or postpone their fundraising initiatives. We have seen organizations focus on their individual giving campaigns, and we have heard some greatly inspiring stories about donors who have really stepped up for causes close to their hearts. But on the other side, there are also many NPOs that are not traditional 501c3 organizations. Many of these other organizations do not have access to grants, donations or governmental funding, so what are they to do during...
By: Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group When clients come to us wanting to start a sponsorship program, they often start rattling off the national and/or international companies that they want to target for sponsorships. Of course, it is natural for people to immediately think of the companies that have multi-billion dollar budgets and presume that all of these large benefactors will want to support the cause. But the reality is that thousands and thousands of other nonprofits are also thinking the same thing, so the sheer volume of asks going into that particular company each day...
By: Katelyn Foehner Communications Manager, Big Buzz Idea Group Admit it, you know how important networking is but you dread it. Consequently, networking isn’t at the top of anyone’s to-do list; it can be awkward and time-consuming, yet incredibly rewarding. While we all may not have a natural passion for it, namely the introverts who dislike social interaction, here’s why it is time to change your perspective. What is networking? Networking is not solely for exchanging information with people and it certainly is not about begging for favors. Networking is about forming and nurturing long-term, mutually beneficial relationships with...
By: Melissa Lagowski Founder, CEO and Queen Bee, Big Buzz Idea Group You’ve got contacts. Maybe you have a collection of business cards, random notes and emails, or perhaps you’ve started to enter them in a spreadsheet or system. While taking the first step of obtaining contact information is great, it’s what you do next that can make a significant impact on your nonprofit’s growth and the success of its mission. Here’s how to make your contacts count: Organize Contacts Into a System All of that general networking has left you with a bunch of business cards, so now what?...
