
What’s Your Nonprofit’s Story
By: Melissa Lagowski CEO, Founder and Queen Bee, Big Buzz Idea Group The Two Most Powerful Parts of Crafting Your Organization’s Story Within the nonprofit world, so many organizations are looking to connect with donors, supporters and volunteers. How does one NPO stand out from another? The answer: its story. Sharing through storytelling is powerful: it humanizes and personalizes your work and the community it serves. Storytelling conveys WHY you do what you do. It brings your mission to life. When you’re in the business of marketing communications, you see a lot of examples of successful stories and some attempts...