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Powering Nonprofits to Fuel Positive Change

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10 Tips to Cultivate Sponsor Relationships

10 Tips to Cultivate Sponsor Relationships

By: Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group Many nonprofits work diligently on annual giving, private donations and grants to fund their organizations, but we find many nonprofits are not tapping into corporate sponsorships as a way to enhance their bottom line. Many corporations sponsor events and organizations as a part of their annual marketing budget and/or as part of their corporate-social responsibility initiatives. Companies generally sponsor for one of two reasons: marketing exposure or brand alignment. If you are working to grow funding for your nonprofit, consider these best practices to help foster financial partners for your cause....

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Insights Blog Archive

  • Is Your Marketing Missing the Mark?
  • An Interim Leader Isn’t a “Temp:” Interim Leadership in NPOs as a Management Profession
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  • How Nonprofits Can Use Social Media to Meet Goals
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  • Client Spotlight: Illinois Theatre Association
  • Post-Pandemic Event Lessons
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  • Cancelling or Postponing Your Events in Light of COVID-19
  • Tips for Nonprofit Success
  • How Big Is Your Fire?
  • From Awareness to Action: Using Social Media to Reach Your Goals
  • Time to Assess Your Year-End Campaigns
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  • Melissa Lagowski Named Faculty Member at Institute for Organization Management
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  • Advantages of Donor Database Software for Charitable Organizations
  • 9 Lessons Learned from Our First Virtual Conference
  • Communicating With Your Nonprofit’s Supporters During Times of Unease
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  • Securing Help from Your Board: Are You Ready?
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  • Networking for Personal and Professional Growth
  • Our Top Five Free Online Tools for Nonprofit Management Teams
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  • 4055 W. Peterson Ave., #105 Chicago, IL 60646
  • 773.804.8589
  • 773.804.8986
  • info@bigbuzzideagroup.com

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