By: Melissa Lagowski Founder, CEO and Queen Bee, Big Buzz Idea Group It happened again last week. A nonprofit organization called to discuss their annual gala, describing how much money they want to raise while lamenting that they have no budget to hire a planner to assist them. Shortest conversation ever. They’re married to this event, though, so who will they find to do the work, and does that appear in the event budget? If they don’t outsource, then they self-produce, which comes at a cost. And staffing costs are a line item expense, so if they aren’t even identified, then...
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