
From Awareness to Action: Using Social Media to Reach Your Goals
By Amanda Lovell Marketing Coordinator Big Buzz Idea Group If you are a nonprofit leader, social media can be an invaluable tool with vast reach and accessibility that you can take advantage of. Use it to promote your organization’s mission, amplify your messaging, reach out to volunteers, find partners and sponsors, drive donations and engage with your members. Maybe you are thinking, “So I know that our organization should be on social media, but how exactly do we do that? How do we utilize social media the correct way?” Here are some tips to consider: Define Your Audience And Messaging...