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Leveraging E-Newsletters For Nonprofit Growth

Leveraging E-Newsletters For Nonprofit Growth

By Melissa Lagowski CEO/Founder/Queen Bee Big Buzz Idea Group Newsletters sent to your organization’s email list—also known as e-newsletters or electronic, digital or email newsletters—hold incredible value. So many nonprofits are not using this marketing channel to the fullest potential, but newsletters are a key resource and a crucial component of a balanced and successful communication strategy. How effective are newsletters, and how do they help nonprofits? According to a recent survey, 69 percent of nonprofits worldwide regularly send an email newsletter. Nonprofits have the second best industry open rate, with an average open rate of 25.2 percent and click-through...

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Insights Blog Archive

  • Why Identifying and Communicating Your Core Values Is Important
  • Silver Linings Discovered Amidst a Pandemic
  • Four Pillars to Attracting and Retaining Ideal Employees
  • Nonprofit Form 990: Friend or Foe?
  • Innovative Approach to Volunteer Recruitment
  • Put Some Zing in Your Zoom (Or Any Other Virtual Meeting)
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  • Interim Directors Provide Strength in Times of Transition
  • Clearer Communication Is the Secret to Better Outcomes
  • Outsourcing: The Only Solution To Staffing Shortages
  • 9 Lessons Learned from Our First Virtual Conference
  • Fresh Funding Ideas Are Blooming
  • Make Your Nonprofit Stand Out: Creating Impressions for Impact
  • Tips for Virtual Event Success
  • Want To Retain Your Employees? Wellness in the Workplace Matters!
  • If You’re Feeling Hopeless of Late, Remember That Your Work Matters and You Do, Too
  • New Year’s Resolutions for Board Members
  • SPONSORSHIP 101: To Package or Not to Package
  • Re-Imagine the Possibilities to Better Serve Your Mission
  • Implementing Diversity, Equity & Inclusion at Your Nonprofit
  • The Benefits of Outsourcing
  • Team Culture Exists Beyond the Office Walls
  • 4 Ways Outsourcing Your Development Work Can Provide Value
  • Self-Care: A Necessity for Successful Leadership
  • DIY Event Photos
  • 5 Reasons to Outsource Instead of Rely on Volunteers
  • Cyber Security: How To Protect Yourself In Today’s “Connected” World
  • Becoming a Virtual Event Planner in an Instant
  • Why Your Nonprofit Needs Brand Guidelines
  • Please Send a Hi-res Copy of Your Logo
  • Boost Your Daily Productivity
  • 6 Tips for Cultivating Gratitude in the Workplace
  • Our Top Five Free Online Tools for Nonprofit Management Teams
  • Why Is My Organization Not Growing?
  • Fundraising: Creating a Straighter Path to Revenue Growth
  • How to Keep Your Visuals On-Brand
  • How to Rewire Your Brain with Positive Thinking
  • Should Sponsorships Include Membership Dues?
  • Making a Case for Strategic Planning
  • Should You Ever Cover Board Member Expenses?
  • Board or Bored Leadership – Enter the Magnificent Seven
  • 5 Tips for Prioritizing Your Mental Health in the Workplace
  • Engage Your Board – Start with Recruiting and End with A High-Performance Culture
  • Tips For Meaningful #GivingTuesday Follow-Up
  • Lessons Learned in Nonprofit Management
  • How to Manage Your Organization During an Election Year Without Violating Your Nonprofit Status
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  • Celebrate You and Avoid Nonprofit Burnout
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  • Client Spotlight: Illinois Theatre Association
  • Life After COVID-19: Next Steps for Your Nonprofit
  • Budgeting for Your Nonprofit in Uncertain Times
  • The Birth of a New Vision
  • 7 Tips for Managing Hybrid Events
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  • Word of the Year: Manifestation
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  • Promotion Ideas to Benefit Your Nonprofit – Part II
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  • How to Secure Mega Sponsorships For Your Fundraising Event!
  • Talk to Me! Prioritizing Internal Communications During Times of Transition
  • Something Good: Building Your Team’s Connection
  • Four Step Process to Building Better Buy-In
  • Defining Your Value: Reclaiming Relevance to the Community You Serve
  • Take Time to Evaluate Your Events
  • Why Nonprofits Need to Evaluate Their Budgets Every Year
  • 3 Questions to Ask If You Hope to Grow Your Membership
  • How to Hire a Consultant
  • Nonprofit Event Venues 101
  • Organizational Operations Versus Organizational Strategy
  • 6 Tips for Healthy Collaboration with Your Board Chair
  • Fostering Board Engagement in Virtual Times
  • How Nonprofits Can Use Social Media to Meet Goals
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  • How to Develop Your Nonprofit’s Audience Persona
  • Never Overlook the Value of Gratitude
  • 3 Tips For Maintaining Your NPO’s Digital Assets
  • To Be Successful, Nonprofits and Associations Must Be Forward-Thinking
  • Why You Need to Establish Gratitude as a Pillar at Your Nonprofit
  • Keep Your Mission in Mind to Maximize Results
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  • Cancelling or Postponing Your Events in Light of COVID-19
  • Crisis Management: Are You Ready?
  • Holding On When You Feel Like Throwing In the Towel
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  • Networking for Personal and Professional Growth
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  • 4055 W. Peterson Ave., #105 Chicago, IL 60646
  • 773.804.8589
  • 773.804.8986
  • info@bigbuzzideagroup.com

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