Project Summary:
To provide a richer experience, NAWBO Chicago wanted to elevate the level of programming offered to members. Events are a crucial part of the organization’s mission, not only in creating connections and offering value to current members, but also in attracting prospective members who attend as guests. NAWBO Chicago leaned on Big Buzz Idea Group to uplevel their events, especially as in-person gatherings had to pivot to a virtual platform in the midst of the pandemic.
Project Results:
Big Buzz Idea Group has reinvigorated NAWBO Chicago’s events, tapping into a higher caliber of speakers and offering richer opportunities for networking. As a result, members enjoy fresh insights, added value, authentic connections, and exclusive information they wouldn’t be able to access elsewhere.
In March 2020, the Big Buzz team moved NAWBO Chicago’s annual conference to a virtual format in a matter of days. With Big Buzz’s best practices and expert execution, the organization has been able to provide a consistent events schedule in an ever-changing environment.
Testimonial:
“Last year’s Celebration of Achievement luncheon was changed into a Celebration of Achievement full-day conference. I was extraordinarily skeptical. It came at a time in the fall [of 2020] when we’d all been on Zoom calls for six months, and the idea of sitting on Zoom for a full day felt overwhelming… And I was blown away. It was an amazing event. Melissa and her team did a fantastic job… The caliber of the speakers, the options for the various programs, the presentation of the awards—every stage of that worked really well.
At the end of the day, people have a limited amount of time and money. You have to show value and it’s about content, it’s about connection, it’s about support, it’s about resources. I think NAWBO does that with Melissa at the helm.”
Ginna Ryan
Board Member, Director at Large
© 2021 — Big Buzz Idea Group
