Project Summary:
To provide a richer experience, NAWBO Chicago wanted to elevate the level of programming offered to members. Events are a crucial part of the organization’s mission, not only in creating connections and offering value to current members, but also in attracting prospective members who attend as guests. NAWBO Chicago leaned on Big Buzz Idea Group to uplevel their events, especially as in-person gatherings had to pivot to a virtual platform in the midst of the pandemic.